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ManyChat

by ManyChat, Inc. • San Francisco, CA, USA • Founded 2015

Chat Marketing Automation for Instagram, WhatsApp, Messenger, and TikTok

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1,009 6
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Pricing
From $15/mo
Platforms
API
Available
Last Updated
Mar 14, 2026

What is ManyChat?

Manychat is a chat marketing platform that automates interactive conversations across Instagram Direct Messages, Facebook Messenger, WhatsApp, TikTok, and SMS channels. The software enables businesses to build chatbot flows that respond to customer inquiries, qualify leads, deliver content, and process orders 24/7 without human intervention. Visual flow builder creates conversation sequences using drag-and-drop logic without coding requirements.

The platform automates comment responses, story mentions, and keyword triggers on Instagram and TikTok, converting social engagement into private conversations. Lead qualification flows ask questions, segment contacts based on responses, and route prospects to appropriate sales paths.

E-commerce integrations enable product recommendations, order tracking, and abandoned cart recovery directly within messaging apps.

Manychat’s AI features generate smart responses based on conversation context and business information. Live chat handoff transfers complex inquiries to human agents when automation reaches its limits. Growth tools including QR codes, website widgets, and click-to-message ads drive contacts into automated sequences. The platform integrates with major CRM systems, email marketing tools, and e-commerce platforms. Over 1 million businesses use Manychat to scale customer engagement across social messaging channels.

Key Features 8

Automated Instagram DM, Comment, and Story Reply Engagement With Instant Lead Capture
Visual Drag-and-Drop Flow Builder to Create Chat Automations Without Any Coding
AI-Powered Replies, Comments, and Intention Recognition That Match Your Brand Voice
Multichannel Chat Marketing Across Instagram, TikTok, WhatsApp, Messenger, and SMS
Built-In AI Flow Builder Assistant That Creates Complete Automation Workflows From Prompts
Follow-to-DM Automation That Instantly Greets and Engages Every New Instagram Follower
eCommerce Integrations With Shopify, PayPal, Stripe, and 2,000+ Apps via Zapier
Instagram Custom Audiences for Retargeting Warm Leads Directly Inside Meta Ads Manager

Who Is ManyChat For

1 Instagram Influencers And Content Creators
2 Ecommerce Store Owners
3 Digital Marketing Agencies
4 Small Business Owners
5 Email List Builders
6 B2B Lead Generation Specialists

Pros & Cons

Pros 4 benefits
  • Official Meta Business Partner Approval
  • Industry-Leading AI-Powered Automation Capabilities
  • Exceptional 70-85% Message Open Rates
  • Generous Free Tier For Beginners And Creators
Cons 3 limitations
  • Pricing Scales Significantly With Contact Volume
  • WhatsApp And SMS Incur Additional Conversation Fees
  • Customer Support Response Times Inconsistent

Frequently Asked Questions

5 questions

What's New

monthly
New AI Hub (Beta) Launch 2025.Q4

Introduced AI Hub with smarter reply suggestions, faster automation setup, and improved copy optimization through AI-powered text improvements

Oct 22
TikTok Integration And DM-After-Follow Feature 2025.Q3

Added official TikTok channel support (Beta) and released DM-After-Follow automation for Instagram, allowing automatic messaging to new followers without comment triggers

Sep 15
View all updates

User Base

1.5M+ users
Active Users

Security & Privacy

SOC 2 Type II ISO/IEC 27001:2022 Cloud Security Alliance
Data encryption Meta compliance audits Annual security audits

Collaboration & Teams

Team Workspaces Multi-User Access Role Permissions Shared Projects Version History

Learning & Support

Resources

Documentation Video Tutorials Blog Templates

Community

Forum

Support Channels

Email Priority Dedicated Manager Onboarding

Localization

3
UI Languages
Multi-Language UI

Recognition & Trust

VC Funded
Awards: Meta Business Partner

ManyChat Pricing

From $15/mo

Free
$0 /mo
  • Unlimited Custom Flows And Automations
  • Up To 1,000 Contacts Maximum
  • 10 Customer Tags For Segmentation
  • 2 Automated Sequences
POPULAR
Pro
$15 /mo
  • Unlimited Contacts And Scaling Pricing
  • Unlimited Custom Flows And Automations
  • Unlimited Customer Tags
  • Unlimited Automated Sequences
Save 20% With Annual Billing On Pro Plans
View Pricing

Company Info

Company ManyChat, Inc.
Location San Francisco, CA, USA
Founded 2015
Team Size 201-500

ManyChat Popularity

1,009
Views
6
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0
Reviews
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Chat Marketing Automation for Instagram,
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