HubSpot AI

Breeze Assistant has full access to your HubSpot CRM data, including contacts, companies, deals, and historical interactions. It uses this contextual information to provide relevant insights, automate tasks, and generate personalized content that aligns with your business patterns and customer relationships, all while maintaining SOC 2 Type II security standards.

Breeze Assistant acts as your AI companion for ad-hoc tasks, content generation, and strategic analysis across HubSpot. Breeze Agents are specialized AI-powered teammates that autonomously handle specific workflows like prospecting, customer service, content marketing, and data enrichment. Agents can be customized in Breeze Studio and work continuously without human intervention.

Yes, Breeze Intelligence can enrich CRM records with data from over 200 million business profiles globally. The Data Agent combines CRM data with customer conversations, uploaded documents, and web insights to answer business questions. HubSpot AI also connects with your broader business ecosystem through native integrations and API access.

HubSpot Credits power usage-based AI features like Breeze Customer Agent conversations (100 credits per conversation), Breeze Intelligence enrichment, and advanced agent capabilities. Credits are purchased in packages starting at 100 credits for $30/month, with tiered pricing based on volume. Free and included AI features don't consume credits.

Breeze leverages multiple leading large language models optimized for specific tasks across the platform. HubSpot maintains model cards documenting each AI system's capabilities, training data, and performance metrics. The platform uses a hybrid approach combining proprietary HubSpot algorithms with third-party LLMs to deliver accurate, contextual results.